Ive noticed that, in recent years, womens Halloween costumes have become increasingly risqu (and unimaginative). Last year, at Citywalks Halloween party (granted, it was Citywalk) I noticed: sexy baseball players, sexy fairies, sexy devils, sexy angels, sexy kittens, sexy nurses, etc. All the clever, funny or interesting costumes seemed to belong to the guys.
Last week, I found an ad in the mail from one of those temporary Halloween megastores. Out of the two pages or so of womens costumes, nearly all of them were sexy. Sexy storybook characters, sexy pirates, sexy vampires, sexy postal workers, sexy prisoners, even sexy Girl Scouts (okay thats just kind of creepy).
Christa Getz is Purchasing Director for a Halloween costume website. Quoted in last week’s New York Times, she confirmed my suspicion:
Probably over 90 to 95 percent of our female costumes have a flirty edge to them, Ms. Getz said, adding that sexy costumes are so popular the company had to break its sexy category into three subdivisions this year.
Grown women can dress however they wish, any day of the year, and Halloween is no exception. There are just two aspects of this Skinfest that annoy me:
1. None of the mens costumes seem to be sexy. Where are the sexy UPS delivery men? The sexy baseball players? Or, for that matter, where are the sexy Boy Scouts?
This seems to be one more example of a gender-based double-standard, starting in childhood, as Dr. Adie Nelson (also interviewed, in the same article, by the Times) points out:
Dr. Nelson found that even costumes for little girls were gendered. Boys got to be computers while the girls were cupcakes. Today, there are bride costumes for little girls but one is hard pressed to find groom costumes for little boys. Additionally, Dr. Nelson said, the girls costumes are designed in ways that create the semblance of a bust where there is none. Once theyre older women its just a continuation of that same gender trend, she said.
2. If youre one of those poor souls who happen to be larger than a size ten, youd better be prepared to go frumpy. Out of all the dozens of womens costumes in that Halloween ad, only two were plus-size. The rest stopped at size M/L. Interestingly, the two plus-size costumes were pretty much the only costumes consisting of loose-fitting, long-sleeved dresses. The message is pretty clear no one wants to see your fat ass. Cover up, you icky fat girl, cover up!
I suppose I cant get too terribly upset, mainly because we are talking about tacky, cheaply made, mass-produced costumes. In all my years of dressing up, Ive never considered a store-bought costume Ive always found them boring and not terribly imaginative.
But these costumes are just one more way to reinforce to women that their primary purpose in life is to be eye candy. And if you dont fit the prescribed criteria for eye candy, then youd better throw on your muumuu and stay home on Halloween.
Or (what a novel idea!) come up with a creative costume of your own.